Recognition for ‘Creativity in Context’
The module Creativity in Context, which runs as part of the Department of Management’s undergraduate programme, has been recognised as highly commended in the British Academy of Management (BAM) Education Practice Awards 2024.
As a Senior Honours module for management students in the University of St Andrews Business School and one of the University’s suite of Enterprise Projects, Creativity in Context seeks to develop students’ creative capacities through collaborative practice, dispel myths of the creative genius, and support students – as future managers and leaders – in pursuing creativity as an agent for social change. Building on the creative backgrounds of module leads Dr Anna Brown and Dr Benet Reid, the module involves participating in printmaking, sketching, stitching, dancing, and comedy among other creative acts to explore creativity as an agent towards addressing societal problems.
The BAM Education Practice Awards recognise individual and team efforts to enhance management learning and education. Entries are reviewed by a panel of business school Deans.
